HailTrace Integration – Bring Storm Intelligence Into Your Sales Strategy

Where it hails, there’s work.


If you’re in roofing, storm data isn’t just helpful, it’s critical.



Knockbase’s HailTrace integration brings live, visual storm reports directly into your canvassing map.


You’ll instantly know where hail, wind, and tornadoes have hit - so you know where to knock, pitch, and prioritize.

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What Is HailTrace?

HailTrace is a specialized weather data platform that visualizes hailstorms, wind damage, and tornado activity across the U.S.


Through this integration, roofing sales reps and managers can now:


  • View real-time and historical storm maps

  • Filter hail events by size and date

  • Instantly target damaged zones

  • Boost conversion with contextual, data-driven outreach


And the best part? It’s all inside Knockbase. No switching platforms. No delays.

Why Roofing Teams Need Storm Intelligence

Imagine knocking a neighborhood without realizing it was hit by hail last week. That’s a missed opportunity. Or worse—imagine missing the urgency in a storm-struck community that needs roof inspections now.

Find the hottest neighborhoods

Prioritize homes with potential damage

Create urgency backed by real weather events

Beat the competition to the door

Knockbase + HailTrace makes all that instant, visual, and effortless.

Key Features That Turn Activity into Energy

Built-In Weather Radar

Just open your Knockbase map and click the umbrella icon. That’s your entry to storm data. You’ll immediately see a weather view layered over your standard sales territory.

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Custom Search Radius & Filters

Need to scout an entire zip code? Or focus within 5 miles of a recent storm? You control:


  • Radius size (set it wide or narrow)
  • Minimum hail size (filter smaller or bigger hits)
  • Date range (see storms from yesterday or last month)

Map Layer Toggle

Choose your view with precision. Available layers include:


  • Algorithm Hail Size

  • Meteorologist Hail Size

  • Wind Speed Reports

  • Tornado Paths

Color intensities help you gauge severity at a glance:

  • Light color = smaller storm activity

  • Darker color = severe impact
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Real-Time Storm Reports

Once filtered, you’ll get a live list of recent storm events within your radius. Click any report, and you’ll see the impact zones light up visually on the map.

Contextual Sales Mapping

Every Knockbase feature still works—just smarter:

  • Drop pins where storms hit hardest

  • Create sales territories based on weather data

  • Assign reps to high-damage zones

  • Link leads to specific storm events


You’re not guessing where to go—you know.

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Use Cases That Win Deals

Roofing Canvassing: Target post-hail neighborhoods in minutes, not days

Storm Response Teams: Deploy immediately after damage with verified data

Insurance Contractors: Create faster claims pipelines based on storm reports

Franchise Operators: Standardize storm response across teams and territories

How to Use It (Step-by-Step)

01

Open Knockbase → Tap the Umbrella Icon

Instantly access HailTrace data layers.

02

Set Your Search Radius & Filters

Choose the date, minimum hail size, and area of interest.

03

Click on a Storm Report

Visual impact zones load directly into your active map view.

04

Drop Pins, Assign Leads, Plan Routes

Every standard Knockbase feature remains active—now with smarter context.


05

Knock Smarter

Let reps know why they’re in this zone. Give them the weather narrative that starts the conversation.

How HailTrace Helps You Win the Field

Feature

Real-Time Weather Overlays

Custom Filters (size, date, radius)

Multiple Storm Layer Views

Seamless Knockbase Integration

Smarter Territory Assignments

Better Closing Rates

What it Solves

  • No switching apps or checking other websites for storm data
  • Target only the most relevant storm events for your market
  • Get a complete picture of hail, wind, and tornado impact
  • Assign leads, plan routes, and manage reps without leaving the map
  • Prioritize outreach in damaged areas—no wasted effort
  • Reps can pitch with real context: “We’re here because this area was hit”
Why It Matters

When a roof is hit by hail, time is everything. Within 48 hours, multiple contractors start knocking. The first team with real data usually wins the deal.


That’s the power of Knockbase + HailTrace:


You don’t just knock.

You know where to knock.

You don’t just pitch. You pitch with proof.

You don’t waste time. You close faster.

HailTrace Integration FAQs

  • 1. What is HailTrace, and why integrate it with Knockbase?

    HailTrace is a weather data platform that provides detailed storm tracking and hail impact reports. By integrating it with Knockbase, your sales team can pinpoint storm-affected areas, prioritize high-potential zones, and start canvassing where damage—and opportunity—is most likely.

  • 2. Who benefits most from the HailTrace integration?

    Roofing companies, storm restoration contractors, and insurance-focused sales teams benefit the most. If your business revolves around storm events, this integration helps you act fast and sell smarter.

  • 3. How does this help us find more qualified leads?

    After a storm, HailTrace identifies neighborhoods hit hardest by hail or wind. Knockbase overlays this data onto your canvassing maps, allowing you to target doors with high damage probability, reducing wasted effort and increasing close rates.

  • 4. What kind of storm data is available through the integration?

    You get access to hail impact maps, wind path overlays, storm timelines, and intensity metrics—all integrated inside Knockbase so reps can see where to go and why it matters.

  • 5. Can I assign storm-affected zones to specific reps?

    Yes. Once HailTrace data is loaded into Knockbase, you can draw custom territories around storm paths, assign them to reps, and monitor performance as they canvass those hot zones.

  • 6. Does this integration work in real time?

    Yes. When storms occur, HailTrace provides timely updates that flow into your Knockbase dashboard. You’ll know which areas were just hit and can deploy your team the same day if needed.

  • 7. How does the integration improve team efficiency?

    Instead of knocking every door in a city, reps can focus on areas where damage is most likely. That means fewer rejections, faster pitches, and more meaningful conversations with homeowners.

  • 8. Is this integration useful for follow-ups and insurance leads?

    You can tag leads as “storm-affected,” schedule inspections, or follow up with insurance claim prospects over time—building trust and increasing your close window post-storm.

  • 9. Do I need a HailTrace account to use the integration?

    Yes. You’ll need an active HailTrace subscription to access storm data. Knockbase simply integrates with your account to bring those insights into your canvassing flow.

  • 10. Can I use this feature across multiple locations or states?

    Yes. Whether you operate in one storm-prone area or manage teams across multiple regions, Knockbase + HailTrace gives you scalable storm intel that adapts to your market footprint.

Final Thought: Let the Weather Lead the Way

The next big hailstorm could land in your backyard - or 3 towns over. Will your team be the first on the scene or the last to find out?



With Knockbase’s HailTrace integration, you’re already there.

Download Knockbase today to start gamifying your sales journey.

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